| Index | White Cloud | Michigan | National |
| Income per capita | $24,994 | $40,534 | $44,883 |
| Median household income | $55,973 | $74,200 | $81,333 |
| Median income owner occupied | $62,366 | $92,757 | $106,172 |
| Median income renter occupied | $30,316 | $42,775 | $52,080 |
| Median earnings male | $29,515 | $52,653 | $54,343 |
| Median earnings female | $31,114 | $34,413 | $38,439 |
| Unemployment rate | 1.2% | 5.5% | 4.9% |
| Poverty level | 29.8% | 16.3% | 15.1% |

| Labour Type | Male | Female |
| Construction industry | 3.0% | 3.0% |
| Manufacturing sector | 47.8% | 47.8% |
| Financial & insurance services | 3.0% | 3.0% |
| Wholesale & retail services | 4.5% | 4.5% |
| Public administration | 2.2% | 2.2% |
| Transportation, warehousing & utilities | 11.2% | 11.2% |
| Education, health & social services | 15.7% | 15.7% |
| Other | 12.7% | 12.7% |
| City | Population | Household Income | National Avg. |
| Newaygo, MI | 2,109 | $63,030 | 22.5% |
| Fremont, MI | 4,153 | $59,393 | 27.0% |
| Hesperia, MI | 896 | $49,688 | 38.9% |
| Big Rapids, MI | 10,768 | $42,943 | 47.2% |
| White Cloud, MI | 1,237 | $55,973 | 31.2% |
| City | Population | Household Income | National Avg. |
| Felton, DE | 1,237 | $95,172 | 17.0% |
| Lincoln Center, KS | 1,237 | $62,800 | 22.8% |
| Preston, MN | 1,237 | $67,322 | 17.2% |
| Whitaker, PA | 1,237 | $77,773 | 4.4% |
| Maud, TX | 1,237 | $68,717 | 15.5% |
| White Cloud, MI | 1,237 | $55,973 | 31.2% |