| Index | Winter Haven | Florida | National |
| Income per capita | $39,014 | $40,554 | $44,883 |
| Median household income | $71,931 | $72,078 | $81,333 |
| Median income owner occupied | $88,862 | $88,075 | $106,172 |
| Median income renter occupied | $53,419 | $51,794 | $52,080 |
| Median earnings male | $44,866 | $45,688 | $54,343 |
| Median earnings female | $40,361 | $37,493 | $38,439 |
| Unemployment rate | 2.4% | 5.2% | 4.9% |
| Poverty level | 16.7% | 16.1% | 15.1% |

| Labour Type | Male | Female |
| Construction industry | 12.9% | 12.9% |
| Manufacturing sector | 9.0% | 9.0% |
| Financial & insurance services | 3.0% | 3.0% |
| Wholesale & retail services | 22.1% | 22.1% |
| Public administration | 3.1% | 3.1% |
| Transportation, warehousing & utilities | 9.6% | 9.6% |
| Education, health & social services | 9.4% | 9.4% |
| Other | 27.4% | 27.4% |
| City | Population | Household Income | National Avg. |
| Lakeland Highlands, FL | 11,828 | $136,124 | 67.4% |
| Highland Park, FL | 210 | $110,009 | 35.3% |
| Highland City, FL | 11,816 | $101,144 | 24.4% |
| Cypress Gardens, FL | 10,306 | $99,310 | 22.1% |
| Polk City, FL | 2,510 | $90,223 | 10.9% |
| Winter Haven, FL | 44,524 | $71,931 | 11.6% |
| City | Population | Household Income | National Avg. |
| Saint-Eustache, QC | 44,539 | n/a | |
| Prescott, AZ | 44,634 | $86,781 | 6.7% |
| Ormond Beach, FL | 44,412 | $83,582 | 2.8% |
| Freeport, NY | 44,654 | $128,947 | 58.5% |
| Burlington, VT | 44,321 | $81,342 | 0.0% |
| Winter Haven, FL | 44,524 | $71,931 | 11.6% |