| Index | South River | New Jersey | National |
| Income per capita | $35,270 | $37,538 | $29,829 |
| Median household income | $77,382 | $73,702 | $55,322 |
| Median income owner occupied | $97,760 | $97,281 | $70,586 |
| Median income renter occupied | $48,429 | $42,169 | $35,192 |
| Median earnings male | $53,177 | $47,369 | $36,919 |
| Median earnings female | $29,049 | $32,116 | $26,250 |
| Unemployment rate | 9.1% | 5.2% | 4.7% |
| Poverty level | 12.3% | 10.9% | 15.1% |


Why stop at city-to-city? With Local Insights, you can compare neighborhoods, zip codes, or even exact addresses. Access 300+ hyperlocal data points—from schools and crime to housing and amenities—to see which area is the better fit.
| Labour Type | Male | Female |
| Construction industry | 24.3% | 24.3% |
| Manufacturing sector | 12.2% | 12.2% |
| Financial & insurance services | 4.0% | 4.0% |
| Wholesale & retail services | 15.1% | 15.1% |
| Public administration | 2.1% | 2.1% |
| Transportation, warehousing & utilities | 11.9% | 11.9% |
| Education, health & social services | 6.6% | 6.6% |
| Other | 22.6% | 22.6% |
| City | Population | Household Income | National Avg. |
| Harlingen, NJ | 481 | $240,682 | 335.1% |
| Princeton Junction, NJ | 1,989 | $228,357 | 312.8% |
| Pleasant Plains, NJ | 627 | $211,547 | 282.4% |
| Cranbury, NJ | 2,213 | $210,486 | 280.5% |
| Blackwells Mills, NJ | 9,509 | $204,018 | 268.8% |
| South River, NJ | 15,874 | $77,382 | 39.9% |
| City | Population | Household Income | National Avg. |
| River Falls, WI | 15,870 | $62,786 | 13.5% |
| Horsham, PA | 15,864 | $85,684 | 54.9% |
| Bellmore, NY | 15,887 | $139,988 | 153.0% |
| Discovery Bay, CA | 15,904 | $129,004 | 133.2% |
| Aberdeen, MD | 15,904 | $66,481 | 20.2% |
| South River, NJ | 15,874 | $77,382 | 39.9% |