| Index | River Falls | Wisconsin | National |
| Income per capita | $43,557 | $43,754 | $44,883 |
| Median household income | $94,666 | $81,774 | $81,333 |
| Median income owner occupied | $146,689 | $103,160 | $106,172 |
| Median income renter occupied | $65,504 | $47,125 | $52,080 |
| Median earnings male | $43,547 | $54,326 | $54,343 |
| Median earnings female | $25,655 | $38,113 | $38,439 |
| Unemployment rate | 2.1% | 3.9% | 4.9% |
| Poverty level | 14.8% | 12.7% | 15.1% |

| Labour Type | Male | Female |
| Construction industry | 9.1% | 9.1% |
| Manufacturing sector | 17.8% | 17.8% |
| Financial & insurance services | 3.5% | 3.5% |
| Wholesale & retail services | 19.7% | 19.7% |
| Public administration | 4.2% | 4.2% |
| Transportation, warehousing & utilities | 6.1% | 6.1% |
| Education, health & social services | 15.2% | 15.2% |
| Other | 22.6% | 22.6% |
| City | Population | Household Income | National Avg. |
| Lake Elmo, MN | 9,402 | $216,788 | 166.5% |
| Lakeland Shores, MN | 363 | $181,273 | 122.9% |
| Afton, MN | 3,114 | $163,455 | 101.0% |
| North Hudson, WI | 3,906 | $159,309 | 95.9% |
| St. Marys Point, MN | 453 | $153,264 | 88.4% |
| River Falls, WI | 16,442 | $94,666 | 16.4% |
| City | Population | Household Income | National Avg. |
| South River, NJ | 16,447 | $117,171 | 44.1% |
| Albemarle, NC | 16,433 | $65,149 | 19.9% |
| Sayville, NY | 16,433 | $189,888 | 133.5% |
| Prospect Heights, IL | 16,432 | $106,899 | 31.4% |
| Cherryland, CA | 16,430 | $108,096 | 32.9% |
| River Falls, WI | 16,442 | $94,666 | 16.4% |