| Index | New Ulm | Minnesota | National |
| Income per capita | $46,250 | $49,588 | $44,883 |
| Median household income | $89,385 | $92,370 | $81,333 |
| Median income owner occupied | $112,403 | $117,544 | $106,172 |
| Median income renter occupied | $55,181 | $52,026 | $52,080 |
| Median earnings male | $58,932 | $60,747 | $54,343 |
| Median earnings female | $40,860 | $42,223 | $38,439 |
| Unemployment rate | 1.9% | 3.6% | 4.9% |
| Poverty level | 7.2% | 10.8% | 15.1% |

| Labour Type | Male | Female |
| Construction industry | 5.3% | 5.3% |
| Manufacturing sector | 23.5% | 23.5% |
| Financial & insurance services | 0.4% | 0.4% |
| Wholesale & retail services | 18.0% | 18.0% |
| Public administration | 3.8% | 3.8% |
| Transportation, warehousing & utilities | 6.5% | 6.5% |
| Education, health & social services | 14.5% | 14.5% |
| Other | 26.1% | 26.1% |
| City | Population | Household Income | National Avg. |
| Searles, MN | 294 | $139,089 | 71.0% |
| Courtland, MN | 719 | $120,096 | 47.7% |
| Lafayette, MN | 562 | $114,449 | 40.7% |
| Nicollet, MN | 1,078 | $105,885 | 30.2% |
| Lake Crystal, MN | 2,587 | $95,576 | 17.5% |
| New Ulm, MN | 13,686 | $89,385 | 9.9% |
| City | Population | Household Income | National Avg. |
| Baker, LA | 13,684 | $94,116 | 15.7% |
| Lahaina, HI | 13,680 | $115,429 | 41.9% |
| Chatham, IL | 13,697 | $146,139 | 79.7% |
| Auburn, IN | 13,673 | $76,617 | 5.8% |
| Rendon, TX | 13,673 | $126,146 | 55.1% |
| New Ulm, MN | 13,686 | $89,385 | 9.9% |