| Index | New London | Minnesota | National |
| Income per capita | $44,519 | $49,588 | $44,883 |
| Median household income | $84,515 | $92,370 | $81,333 |
| Median income owner occupied | $106,604 | $117,544 | $106,172 |
| Median income renter occupied | $40,469 | $52,026 | $52,080 |
| Median earnings male | $60,045 | $60,747 | $54,343 |
| Median earnings female | $31,450 | $42,223 | $38,439 |
| Unemployment rate | 0.2% | 3.6% | 4.9% |
| Poverty level | 11.3% | 10.8% | 15.1% |

| Labour Type | Male | Female |
| Construction industry | 20.9% | 20.9% |
| Manufacturing sector | 15.5% | 15.5% |
| Financial & insurance services | 0.0% | 0.0% |
| Wholesale & retail services | 8.5% | 8.5% |
| Public administration | 0.0% | 0.0% |
| Transportation, warehousing & utilities | 8.9% | 8.9% |
| Education, health & social services | 11.4% | 11.4% |
| Other | 31.0% | 31.0% |
| City | Population | Household Income | National Avg. |
| Lake Henry, MN | 89 | $130,640 | 60.6% |
| St. Martin, MN | 363 | $110,764 | 36.2% |
| Regal, MN | 52 | $106,354 | 30.8% |
| Pennock, MN | 495 | $104,688 | 28.7% |
| Spicer, MN | 1,364 | $93,672 | 15.2% |
| New London, MN | 1,275 | $84,515 | 3.9% |
| City | Population | Household Income | National Avg. |
| March ARB, CA | 1,275 | $111,156 | 36.7% |
| Canaan, CT | 1,275 | $63,391 | 22.1% |
| Kaaawa, HI | 1,275 | $164,774 | 102.6% |
| Country Club Hills, MO | 1,275 | $60,693 | 25.4% |
| Belhaven, NC | 1,275 | $43,279 | 46.8% |
| New London, MN | 1,275 | $84,515 | 3.9% |