| Index | Village Center | Chula Vista | California |
| Income per capita | $31,365 | $32,521 | $31,458 |
| Median household income | $110,682 | $86,132 | $63,783 |
| Median income owner occupied | $0 | $110,025 | $86,568 |
| Median income renter occupied | $0 | $54,578 | $43,419 |
| Median earnings male | $n/a | $45,538 | $36,599 |
| Median earnings female | $n/a | $31,879 | $27,020 |
| Unemployment rate | 3.1% | 6.2% | 5.5% |
| Poverty level | n/a | 9.5% | 15.8% |


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| Labour Type | Male | Female |
| Construction industry | 19.7% | 19.7% |
| Manufacturing sector | 0.0% | 0.0% |
| Financial & insurance services | 0.0% | 0.0% |
| Wholesale & retail services | 32.8% | 32.8% |
| Public administration | 0.0% | 0.0% |
| Transportation, warehousing & utilities | 0.0% | 0.0% |
| Education, health & social services | 28.5% | 28.5% |
| Other | 19.0% | 19.0% |
| City | Population | Household Income | National Avg. |
| Granite Hills, CA | 4,020 | $121,902 | 120.3% |
| Jamul, CA | 5,776 | $118,529 | 114.3% |
| Coronado, CA | 24,526 | $108,992 | 97.0% |
| Crest, CA | 2,721 | $107,578 | 94.5% |
| Bonita, CA | 12,470 | $102,803 | 85.8% |
| Chula Vista, CA | 268,779 | $86,132 | 55.7% |
| City | Population | Household Income | National Avg. |
| Fort Wayne, IN | 268,378 | $51,454 | 7.0% |
| Irvine, CA | 272,694 | $108,318 | 95.8% |
| St. Petersburg, FL | 264,001 | $60,798 | 9.9% |
| Jersey City, NJ | 262,652 | $76,444 | 38.2% |
| Toledo, OH | 275,116 | $39,155 | 29.2% |
| Chula Vista, CA | 268,779 | $86,132 | 55.7% |