| Index | Willow Lake | South Dakota | National |
| Median home price | $140,780 | $260,531 | $326,622 |
| Median rent asked | $1,069 | $1,032 | $1,444 |
| Avg. people per household | 3.0 | 2.4 | 2.6 |
| Owner occupied households | 51.0% | 67.8% | 63.6% |
| Renter occupied households | 49.0% | 32.2% | 36.4% |

| Population | Home Price | National Avg. | |
| Naples, SD | 45 | $0 | 100% |
| Bancroft, SD | 51 | $0 | 100% |
| Erwin, SD | 56 | $71,541 | 78% |
| Bryant, SD | 762 | $178,985 | 45% |
| Vienna, SD | 130 | $187,300 | 43% |
| Willow Lake, SD | 454 | $140,780 | 57% |
| Population | Home Price | National Avg. | |
| Lily Lake, WI | 454 | $354,783 | 9% |
| Cunningham, KS | 454 | $117,425 | 64% |
| Fenwick Island, DE | 454 | $1,590,665 | 387% |
| Carroll, OH | 454 | $288,531 | 12% |
| Pamelia Center, NY | 454 | $345,213 | 6% |
| Willow Lake, SD | 454 | $140,780 | 57% |