| Index | San Marcos | Texas | National |
| Income per capita | $32,377 | $41,777 | $44,883 |
| Median household income | $62,679 | $80,880 | $81,333 |
| Median income owner occupied | $102,980 | $107,635 | $106,172 |
| Median income renter occupied | $46,192 | $54,463 | $52,080 |
| Median earnings male | $38,046 | $53,620 | $54,343 |
| Median earnings female | $19,989 | $36,296 | $38,439 |
| Unemployment rate | 5.1% | 4.3% | 4.9% |
| Poverty level | 28.9% | 16.7% | 15.1% |

| Labour Type | Male | Female |
| Construction industry | 8.8% | 8.8% |
| Manufacturing sector | 7.8% | 7.8% |
| Financial & insurance services | 2.4% | 2.4% |
| Wholesale & retail services | 15.7% | 15.7% |
| Public administration | 3.7% | 3.7% |
| Transportation, warehousing & utilities | 9.7% | 9.7% |
| Education, health & social services | 17.6% | 17.6% |
| Other | 32.4% | 32.4% |
| City | Population | Household Income | National Avg. |
| Mountain City, TX | 555 | $182,329 | 124.2% |
| Buda, TX | 16,991 | $127,436 | 56.7% |
| Kyle, TX | 47,247 | $110,832 | 36.3% |
| Mustang Ridge, TX | 1,265 | $110,359 | 35.7% |
| Staples, TX | 185 | $108,579 | 33.5% |
| San Marcos, TX | 65,711 | $62,679 | 22.9% |
| City | Population | Household Income | National Avg. |
| Pflugerville, TX | 65,733 | $144,273 | 77.4% |
| Youngstown, OH | 65,739 | $44,552 | 45.2% |
| The Hammocks, FL | 65,641 | $107,609 | 32.3% |
| Bellevue, NE | 65,626 | $105,165 | 29.3% |
| Cheyenne, WY | 65,554 | $100,564 | 23.6% |
| San Marcos, TX | 65,711 | $62,679 | 22.9% |