| Index | Southwest | Reno | Nevada |
| Income per capita | $70,428 | $53,671 | $41,311 |
| Median household income | $117,232 | $92,953 | $80,045 |
| Median income owner occupied | $0 | $132,499 | $101,760 |
| Median income renter occupied | $0 | $67,991 | $57,613 |
| Median earnings male | $84,188 | $56,263 | $50,284 |
| Median earnings female | $59,615 | $46,480 | $40,052 |
| Unemployment rate | 3.0% | 3.8% | 6.2% |
| Poverty level | n/a | 12.6% | 14.9% |

| Labour Type | Male | Female |
| Construction industry | 9.4% | 9.4% |
| Manufacturing sector | 9.4% | 9.4% |
| Financial & insurance services | 2.3% | 2.3% |
| Wholesale & retail services | 14.5% | 14.5% |
| Public administration | 6.3% | 6.3% |
| Transportation, warehousing & utilities | 6.6% | 6.6% |
| Education, health & social services | 14.5% | 14.5% |
| Other | 35.5% | 35.5% |
| City | Population | Household Income | National Avg. |
| Virginia City, NV | 681 | $166,051 | 104.2% |
| Mogul, NV | 1,356 | $159,073 | 95.6% |
| Spanish Springs, NV | 16,407 | $151,739 | 86.6% |
| Golden Valley, NV | 1,119 | $126,449 | 55.5% |
| Cold Springs, NV | 11,088 | $111,910 | 37.6% |
| Reno, NV | 258,532 | $92,953 | 14.3% |
| City | Population | Household Income | National Avg. |
| Burnaby, BC | 258,827 | n/a | |
| Kitchener, ON | 259,162 | n/a | |
| North Las Vegas, NV | 256,144 | $90,037 | 10.7% |
| Scottsdale, AZ | 261,070 | $136,683 | 68.1% |
| Glendale, AZ | 255,914 | $86,180 | 6.0% |
| Reno, NV | 258,532 | $92,953 | 14.3% |