Statistic Madison Wisconsin National
Population 266,829 5,966,344 336,919,644
Population density (sq mi) 3,465 110 91
Median age 31.2 39.1 37.7
Male/Female ratio 1.0:1 1.0:1 1.0:1
Married (15yrs & older) 41% 57% 55%
Families w/ Kids under 18 44% 43% 43%
Speak English 86% 91% 79%
Speak Spanish 5% 5% 13%
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Local Insights Report

Overview of Madison Demographics

The population of Madison is 266,829, with a population density of 3,465 people per square mile, diverging from the national average of 91. The median age is 31.2 and 41% of individuals aged 15 or older are married, while 44% have children under 18. As far as income equality in Madison goes, 18% of households have a median income below $25,000, whereas 21% report an income exceeding $150,000. The Madison demographics data can provide indispensable insights into the composition, dynamics and needs of cities, towns or even villages, empowering planners, developers and policymakers to devise strategies that foster prosperity, equity and well-being for all residents.

Madison Racial Demographics & Ethnicity

The Madison racial demographics and ethnicity breakdown serves as a critical tool for understanding and addressing systemic inequities, promoting social justice and inclusion and building stronger, more resilient communities. The racial breakdown in Madison is 77.5% White, 6.6% Black or African American, 9.1% Asian, 0.4% American Indian and 0.1% Native Hawaiian - 7.2% of the population identify as Hispanic or Latino. Of all households, 85.7% reported speaking English only, while 5% reported speaking Spanish only. A total of 11.9% of residents were considered foreign born.

Madison Population Density

In areas with high population density, residents enjoy a wealth of amenities and services conveniently located within walking distance or a short commute. Access to healthcare facilities, educational institutions, cultural venues, dining options, retail stores and public transit enhances residents' quality of life and overall well-being. Madison has a population density of 3,465 people per square mile, which far exceeds the national average of 91 and ranks among the most densely populated cities in the country.

Why are Demographics Important?

Social Cohesion: The reporting and analysis of demographics are essential for fostering social cohesion and understanding among diverse communities. By acknowledging and valuing differences in Madison demographics, societies can champion inclusivity, diversity and social harmony while tackling social disparities and advocating for equal opportunities. Racial demographics showcase the varied makeup of a population and play a vital role in nurturing inclusive and hospitable communities. Embracing diversity bolsters social cohesion, enhances cultural comprehension and enriches society by honoring the contributions of individuals from diverse racial and ethnic backgrounds.

Education Allocation: Education planning benefits significantly from Madison demographic information, which helps identify student demographics, school enrollment trends, and educational needs. This data assists schools and policymakers in allocating resources effectively and devising impactful educational programs. It serves as a vital tool for recognizing disparities in educational access and outcomes among diverse demographic groups, including racial and ethnic minorities, socio-economic status, and students with disabilities. By disaggregating data based on demographic factors, education planners can pinpoint areas of inequity and implement targeted interventions to improve access, support, and outcomes for marginalized students. Ultimately, Madison demographic data is essential in education for advancing equity, fostering student success, and cultivating inclusive learning environments tailored to meet the needs of all students.

Healthcare Planning: The examination of Madison demographics can potentially inform healthcare planning and delivery by identifying population health needs, disparities and risk factors. By comprehending demographic trends, healthcare providers and policymakers can allocate resources effectively, develop prevention and intervention programs, and address health inequities within communities. Through the utilization of demographic statistics, healthcare providers and policymakers aim to achieve equitable, accessible, and high-quality healthcare for all individuals and communities. This proactive healthcare planning approach ensures targeted interventions, efficient resource allocation and tailored healthcare services to meet the diverse needs of populations.

Demographics Quick Facts

  • The population density in Madison is 3045% higher than Wisconsin
  • The median age in Madison is 20% lower than Wisconsin
  • In Madison 77.49% of the population is White
  • In Madison 6.58% of the population is Black
  • In Madison 9.10% of the population is Asian

Compare Madison, WI Demographics

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      Madison racial demographics

      Race Madison Wisconsin National
      White 77.49% 86.21% 73.35%
      Black 6.58% 6.29% 12.63%
      Asian 9.10% 2.57% 5.22%
      American Indian 0.44% 0.89% 0.82%
      Native Hawaiian 0.05% 0.02% 0.18%
      Mixed race 4.97% 2.19% 3.06%
      Other race 1.37% 1.83% 4.75%
      In Madison, 7.2% of people are of Hispanic or Latino origin.
      Please note: Hispanics may be of any race, so also are included in any/all of the applicable race categories above.

      Household income distribution

      Place of birth by citizenship

      Madison age breakdown

      Marital status

      Age of children in married couples

      Source: The Madison, WI demographics data displayed above is derived from the United States Census Bureau American Community Survey (ACS) and include 2026 modeled data developed using proprietary methodologies.