| Index | Capitola | California | National |
| Income per capita | $48,060 | $31,458 | $29,829 |
| Median household income | $81,617 | $63,783 | $55,322 |
| Median income owner occupied | $81,417 | $86,568 | $70,586 |
| Median income renter occupied | $81,642 | $43,419 | $35,192 |
| Median earnings male | $49,297 | $36,599 | $36,919 |
| Median earnings female | $31,768 | $27,020 | $26,250 |
| Unemployment rate | 1.0% | 5.5% | 4.7% |
| Poverty level | 13.0% | 15.8% | 15.1% |


Why stop at city-to-city? With Local Insights, you can compare neighborhoods, zip codes, or even exact addresses. Access 300+ hyperlocal data points—from schools and crime to housing and amenities—to see which area is the better fit.
| Labour Type | Male | Female |
| Construction industry | 9.2% | 9.2% |
| Manufacturing sector | 21.9% | 21.9% |
| Financial & insurance services | 1.1% | 1.1% |
| Wholesale & retail services | 12.9% | 12.9% |
| Public administration | 3.8% | 3.8% |
| Transportation, warehousing & utilities | 3.1% | 3.1% |
| Education, health & social services | 20.5% | 20.5% |
| Other | 24.6% | 24.6% |
| City | Population | Household Income | National Avg. |
| Lexington Hills, CA | 2,656 | $202,431 | 265.9% |
| Pasatiempo, CA | 1,226 | $190,994 | 245.2% |
| Corralitos, CA | 2,260 | $173,293 | 213.2% |
| Day Valley, CA | 3,414 | $145,139 | 162.4% |
| Paradise Park, CA | 468 | $140,673 | 154.3% |
| Capitola, CA | 10,090 | $81,617 | 47.5% |
| City | Population | Household Income | National Avg. |
| Sleepy Hollow, NY | 10,089 | $86,026 | 55.5% |
| Chalco, NE | 10,092 | $76,250 | 37.8% |
| Makaha, HI | 10,087 | $51,278 | 7.3% |
| Lancaster, NY | 10,087 | $54,924 | 0.7% |
| Harrisonville, MO | 10,084 | $49,920 | 9.8% |
| Capitola, CA | 10,090 | $81,617 | 47.5% |