| Index | Southport | North Carolina | National |
| Income per capita | $43,955 | $26,779 | $29,829 |
| Median household income | $62,663 | $48,256 | $55,322 |
| Median income owner occupied | $67,939 | $61,102 | $70,586 |
| Median income renter occupied | $37,083 | $31,027 | $35,192 |
| Median earnings male | $27,000 | $32,737 | $36,919 |
| Median earnings female | $25,859 | $25,062 | $26,250 |
| Unemployment rate | 1.0% | 5.1% | 4.7% |
| Poverty level | 6.3% | 16.8% | 15.1% |


Why stop at city-to-city? With Local Insights, you can compare neighborhoods, zip codes, or even exact addresses. Access 300+ hyperlocal data points—from schools and crime to housing and amenities—to see which area is the better fit.
| Labour Type | Male | Female |
| Construction industry | 16.6% | 16.6% |
| Manufacturing sector | 9.9% | 9.9% |
| Financial & insurance services | 3.6% | 3.6% |
| Wholesale & retail services | 15.0% | 15.0% |
| Public administration | 5.9% | 5.9% |
| Transportation, warehousing & utilities | 5.8% | 5.8% |
| Education, health & social services | 13.2% | 13.2% |
| Other | 29.8% | 29.8% |
| City | Population | Household Income | National Avg. |
| Caswell Beach, NC | 578 | $122,813 | 122.0% |
| Bald Head Island, NC | 209 | $116,000 | 109.7% |
| St. James, NC | 5,889 | $110,814 | 100.3% |
| Kure Beach, NC | 2,451 | $88,393 | 59.8% |
| Myrtle Grove, NC | 11,921 | $85,814 | 55.1% |
| Southport, NC | 3,860 | $62,663 | 13.3% |
| City | Population | Household Income | National Avg. |
| Thompson-Nicola P (Rivers and the Peaks), BC | 3,860 | n/a | |
| Beaupré, QC | 3,861 | n/a | |
| Rock Valley, IA | 3,858 | $62,121 | 12.3% |
| Hansville, WA | 3,858 | $69,716 | 26.0% |
| Pennsburg, PA | 3,857 | $86,604 | 56.5% |
| Southport, NC | 3,860 | $62,663 | 13.3% |