| Statistic | South Bay | Saint John | New Brunswick |
| Population | 963 | 70,776 | 779,582 |
| Population density (sq km) | 253 | 225 | 11 |
| Median age | 46.1 | 42.7 | 45.7 |
| Male/Female ratio | 1.1:1 | 1.1:1 | 1.0:1 |
| Married couples | 76% | 61% | 66% |
| Families w/ kids at home | 43% | 34% | 37% |
| Speak English only | 83.7% | 85.7% | 57.5% |
| Speak French only | 0.0% | 0.2% | 7.9% |
| Data | Percent |
| Filipino | 3.9% |
| Black | 3.3% |
| N/A | 0.0% |
| Data | Percent |
| United States | 2.0% |
| Philippines | 1.6% |
| Cuba | 0.4% |
| Portugal | 0.2% |
| United Kingdom | 0.1% |