| Index | Potter Lake | Wisconsin | National |
| Income per capita | $54,330 | $43,754 | $44,883 |
| Median household income | $119,073 | $81,774 | $81,333 |
| Median income owner occupied | $126,015 | $103,160 | $106,172 |
| Median income renter occupied | $0 | $47,125 | $52,080 |
| Median earnings male | $66,558 | $54,326 | $54,343 |
| Median earnings female | $51,547 | $38,113 | $38,439 |
| Unemployment rate | 1.2% | 3.9% | 4.9% |
| Poverty level | 3.1% | 12.7% | 15.1% |


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| Labour Type | Male | Female |
| Construction industry | 17.8% | 17.8% |
| Manufacturing sector | 27.4% | 27.4% |
| Financial & insurance services | 3.0% | 3.0% |
| Wholesale & retail services | 10.0% | 10.0% |
| Public administration | 3.5% | 3.5% |
| Transportation, warehousing & utilities | 0.0% | 0.0% |
| Education, health & social services | 26.1% | 26.1% |
| Other | 12.2% | 12.2% |
| City | Population | Household Income | National Avg. |
| North Prairie, WI | 2,635 | $175,726 | 116.1% |
| Tichigan, WI | 5,269 | $159,319 | 95.9% |
| Wales, WI | 2,663 | $148,702 | 82.8% |
| Muskego, WI | 25,672 | $144,030 | 77.1% |
| Big Bend, WI | 1,316 | $143,892 | 76.9% |
| Potter Lake, WI | 961 | $119,073 | 46.4% |
| City | Population | Household Income | National Avg. |
| Plantation, KY | 961 | $81,772 | 0.5% |
| Fertile, MN | 961 | $74,182 | 8.8% |
| Metolius, OR | 961 | $75,002 | 7.8% |
| Coon Valley, WI | 961 | $66,197 | 18.6% |
| La Farge, WI | 961 | $46,701 | 42.6% |
| Potter Lake, WI | 961 | $119,073 | 46.4% |