| Index | Novelty | Missouri | National |
| Income per capita | $16,264 | $27,044 | $29,829 |
| Median household income | $44,063 | $49,593 | $55,322 |
| Median income owner occupied | $42,813 | $62,242 | $70,586 |
| Median income renter occupied | $0 | $30,016 | $35,192 |
| Median earnings male | $26,250 | $34,901 | $36,919 |
| Median earnings female | $20,227 | $24,771 | $26,250 |
| Unemployment rate | 3.9% | 4.1% | 4.7% |
| Poverty level | 13.6% | 15.3% | 15.1% |


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| Labour Type | Male | Female |
| Construction industry | 0.0% | 0.0% |
| Manufacturing sector | 22.2% | 22.2% |
| Financial & insurance services | 0.0% | 0.0% |
| Wholesale & retail services | 22.2% | 22.2% |
| Public administration | 0.0% | 0.0% |
| Transportation, warehousing & utilities | 0.0% | 0.0% |
| Education, health & social services | 0.0% | 0.0% |
| Other | 55.6% | 55.6% |
| City | Population | Household Income | National Avg. |
| Bethel, MO | 111 | $57,500 | 3.9% |
| Leonard, MO | 61 | $52,750 | 4.6% |
| Shelbyville, MO | 478 | $41,471 | 25.0% |
| La Plata, MO | 1,192 | $40,000 | 27.7% |
| Brashear, MO | 143 | $38,750 | 30.0% |
| Novelty, MO | 154 | $44,063 | 20.4% |
| City | Population | Household Income | National Avg. |
| Alicia, AR | 154 | $31,618 | 42.8% |
| Crystal Beach, AZ | 154 | $25,393 | 54.1% |
| Verdi, CA | 154 | $0 | 100.0% |
| Amherst, CO | 154 | $0 | 100.0% |
| Charleston Park, FL | 154 | $0 | 100.0% |
| Novelty, MO | 154 | $44,063 | 20.4% |