| Index | Willard | Ohio | National |
| Income per capita | $36,057 | $41,785 | $44,883 |
| Median household income | $72,676 | $75,222 | $81,333 |
| Median income owner occupied | $103,589 | $98,843 | $106,172 |
| Median income renter occupied | $54,535 | $43,469 | $52,080 |
| Median earnings male | $47,877 | $53,201 | $54,343 |
| Median earnings female | $37,046 | $36,192 | $38,439 |
| Unemployment rate | 2.9% | 4.8% | 4.9% |
| Poverty level | 10.6% | 15.4% | 15.1% |


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| Labour Type | Male | Female |
| Construction industry | 3.6% | 3.6% |
| Manufacturing sector | 29.5% | 29.5% |
| Financial & insurance services | 0.0% | 0.0% |
| Wholesale & retail services | 14.4% | 14.4% |
| Public administration | 2.0% | 2.0% |
| Transportation, warehousing & utilities | 10.6% | 10.6% |
| Education, health & social services | 7.0% | 7.0% |
| Other | 32.9% | 32.9% |
| City | Population | Household Income | National Avg. |
| Holiday Lakes, OH | 669 | $148,056 | 82.0% |
| Sulphur Springs, OH | 162 | $147,632 | 81.5% |
| Collins, OH | 453 | $113,921 | 40.1% |
| North Fairfield, OH | 599 | $100,994 | 24.2% |
| Attica, OH | 874 | $92,521 | 13.8% |
| Willard, OH | 6,216 | $72,676 | 10.6% |
| City | Population | Household Income | National Avg. |
| Isanti, MN | 6,216 | $109,788 | 35.0% |
| Union, KY | 6,215 | $185,387 | 127.9% |
| Humboldt, SK | 6,215 | n/a | |
| Comstock Northwest, MI | 6,218 | $87,246 | 7.3% |
| Pass Christian, MS | 6,223 | $69,184 | 14.9% |
| Willard, OH | 6,216 | $72,676 | 10.6% |